There are many of them who believe that mystery shopping is nothing but a real scam. But why and what make them think in this way? This is because the majority feel that the mystery shoppers get paid for whatever they report is right for them and it is just their own opinion. And what people have to say is that how can someone get paid or assess an organization or the marketing strategies on their own with their self view as it differs from one individual to another and is not necessary that it has to be right always. This is what people always have to tell to the mystery shopping companies or agencies. Why do they have to do this and pay those who leave their own opinion? The truth is here and you will be surprised when you read about what happens in mystery shopping and who are mystery shoppers really.
The first thing what people have to understand is that the mystery shoppers never leave their own opinion; instead they report exactly what has happened at the place they entered. The location, the drama, the talks and every single step taken by the shoppers is directed by the mystery shopper agencies and this is done to check the marketing and other related aspects of that particular site. When it comes to submitting reports, the mystery shoppers are asked to fill out the form that has every question in detail like where they greeted in 30 minutes with a smile, where they thanked with a thank you note and lot more. All they have to do is to fill out the form in yes or no format apart from writing a small description of the negative answers and finally their opinion on the whole shopping experience. Mystery shopping companies are not the ones who are directly carrying out these shops with their shoppers. They are in contract with the chain stores or other well reputed companies and it is for them they work to give a report on what are the happenings in each store location. There are several points that have to be checked in each store as asked by the major chain stores and these agencies work accordingly. Today, mystery shopping has become a major evaluation platform for estimating and making sure that the needs of customers are met or not. At the same, it has also proved successful in providing part time jobs for many who have the ability and love to work at home. There are several businesses including banks, salons, clothing companies, health care providers, institutions, hotels, restaurants and lot more making use of mystery shopping to improve their facilities and also to spot their downfalls. Mystery shopping has turned out to be a phenomenon these days and you can also be a mystery shopper by getting in touch with any of the reputed and popular mystery shopping company’s flooded world wide. At the same time, you have to look out for similar scams that make you do the shopping and never pay you. This is one of the major concern in this industry and it is all up to you for a complete check out before you join the team in being a successful mystery shopper and it is of course a completely legitimate opportunity.